Job
Title: Marketing Manager
Location: Nairobi
Company Profile: leading FMCG manufactures in the region with four manufacturing divisions.
Directly Reports to: Executive Directors
Main Purpose of the Job
To plan and execute BTL campaigns for their major brands
Main Responsibilities
Location: Nairobi
Company Profile: leading FMCG manufactures in the region with four manufacturing divisions.
Directly Reports to: Executive Directors
Main Purpose of the Job
To plan and execute BTL campaigns for their major brands
Main Responsibilities
- Lead the Marketing function
- Develop Creative Concepts for Branding & Advertising
- Developing a fully integrated Marketing plan
- To take the lead from the current outside agencies and develop an internal framework for marketing and advertising.
- Development of the Media Plan
- Control and preparation of the department budget.
- Monitor Brand Performance with key marketing measures
- liaison with the media houses & manage all production
- Mentor and develop the team
Routine
Responsibilities
- Brainstorming ideas for BTL marketing and presenting proposals for the focus brands
- Getting and acting on feedback from marketing activities
- Creating and managing marketing budgets for the brands
- Liaising with agencies, artists and POS production houses
- Visiting the trade regularly and supervising marketing efforts, in liaison with the sales team.
Required
Qualifications, Skills and Knowledge
- Should have a minimum of Bachelor’s Degree. CIM qualifications will be an added advantage.
- Spent at least 5 years in the marketing field, executing BTL marketing plans for FMCG companies
- Should have experience or demonstrate the required competency to create and manage marketing budgets
- Should have a keen understanding of various forms of traditional and unconventional marketing
- Should have a keen understanding of distribution mechanisms.
- Must be competent in use of Microsoft office Suite.
- A self-motivated individual and an excellent team player able to influence others.
- Should be able to speak English
Package: Gross salary plus
medical, car, pension and bonus
To apply for this position send your CV to milkah@myjobseye.com quoting the position in the subject line.
Kindly also mention your current/ last salary and benefits.
Only shortlisted candidates will be contacted”
To apply for this position send your CV to milkah@myjobseye.com quoting the position in the subject line.
Kindly also mention your current/ last salary and benefits.
Only shortlisted candidates will be contacted”