Brand & Marketing Manager Job in Kenya

Brand & Marketing Manager

Scope:

• Also responsible for developing marketing plans and executing projects and initiatives that support the broader short and long-term marketing strategy.
• Additionally, the must take lead in managing vendor partners and communication agencies, and all aspects of their projects.
• Evaluate customer research; market conditions, competitor data and implements marketing plan changes as needed.

Key Roles and Responsibilities:

Marketing Management

• Develops annual marketing plan which details activities to follow during the fiscal year, which will focus on meeting organizational objectives.
• To manage the Marketing Budget. Delivery of all marketing activity within agreed budget.
• The achievement of frequent, timely and positive media coverage where necessary
• Specifying market requirements for current and future services/products by conducting market research supported by on-going visits to customers and non-customers.
• Analyzing current and potential partner relationships.
• Monitor, review and report on all marketing activity and results
• Manage the productivity of the marketing plans and projects

Project Management

• Lead the planning and implementation of project
• Facilitate the definition of project scope, goals and deliverables
• Define project tasks and resource requirements
• Develop full scale project plans
• Manage project resource allocation
• Plan and schedule project timelines
• Track project deliverables using appropriate tools

Quality Assurance

• Constantly monitor and report on progress of the project
• Present reports defining project progress, problems and solutions
• Implement and manage project changes and interventions to achieve project outputs

Strictly minimum 3 years

Response to ir@zentus.co.ke
http://ir@zentus.co.ke