Job Title: Social Marketing Officer

Post categorization: National position

Location: ACORD Headquarter, Nairobi, Kenya

Some travelling within Africa and internationally

Background

ACORD (Agency for Cooperation and Research in Development) is a Pan African organisation founded in 1976 as an independent international development organisation.

It is working for social justice and development in Africa, through a combination of practical interventions on the ground, people-centred research and policy advocacy.

ACORD has decentralised country offices in 17 African countries that work with communities on livelihoods and food sovereignty, HIV/AIDS, peace building and women’s rights.

ACORD also campaigns and engages in advocacy on these issues in the UK and in Africa.

ACORD believes that people have a right to a just and equal society and is committed to making that right a reality for people on the margins of African societies. We work in common cause with people who are poor and those who have been denied their rights to obtain social justice and development and be part of locally rooted citizen movements.

Job Summary

ACORD is a registered charity no.283302 in the UK with its Secretariat split between Nairobi and London.

ACORD is entirely grant funded with an average annual budget of GBP7 million per year.

ACORD was created as a consortium of non-governmental development organisations in Europe and Canada and the founding member organisations still provide the financial backbone of ACORD. Other important donors are institutional bilateral and multilateral donor agencies such as European Union and DFID, as well as other international NGOs.

The large majority of ACORD funds are in the form of project restricted grants from institutional donors. ACORD has set up an online donation facility. Work is also underway to explore fundraising from corporations.

The aim is to align the funding with the vision, mission, strategic priorities and operational needs of ACORD.

In the 2011-2015 strategic period particular emphasis is on enhancing the quality of funding; including through mobilising more unrestricted funding and moving beyond traditional funding sources to corporations, possibly the African diaspora, university students, and exploring the feasibility for ACORD to raise its own income. More emphasis on marketing will be required to support such innovative fundraising from non-traditional sources.

The Social Marketing Officer will focus on areas of work that are new to ACORD with a view to generate financial and ideological support for ACORD’s work on generating policy and practice changes. For the financial support, emphasis is on raising more unrestricted funding and funding from new sources.

Focus will be on fundraising from corporations; mobilising unrestricted funding through various ways, such as promoting the online donation facility of ACORD; and supporting related branding and marketing to enhance the visibility and image of ACORD. The position will also support the efficiency of ACORD’s advocacy campaigns.

He/she will collaborate extensively with colleagues across the organisation. The role of the Social
Marketing Officer falls within ACORD’s Partnership Development team and the post is reporting to the Partnership Development and Communications Advisor.

Responsibilities

Within the broad parameters set in ACORD’s approved global strategy 2011-2015, and related strategies and policies:
  1. Support the enhanced efficiency of ACORD's people-centred advocacy campaigns;
  2. Contribute to increasing traffic on ACORD’s website;
  3. Support overall marketing with a view to mobilise unrestricted funding and funds from nontraditional sources, e.g. corporations;
  4. Contribute to a culture of information sharing and organisational learning in social marketing and communications;
  5. Any other emerging tasks as agreed with the Partnership Development and Communications Advisor
1) Support the enhanced efficiency of ACORD's people-centred advocacy campaigns
  • Through team meetings and one to one interviews with line manager provide progress reports on campaigns to ensure effective communications within the team
  • Takes responsibility for specific campaigns as agreed with the Partnership Development and Communication Advisor
  • contribute to implementing the Supporters Relationship Management database and takes responsibility for uploading social marketing and advocacy data
  • assists with the development and implementation of ACORD’s target audience development objectives
2) Contribute to increasing traffic on ACORD’s website

The Social Marketing Officer will support ACORD’s online shop and donation facility:
  • Help develop and monitor online marketing activities
  • Benchmark other websites and identify online partnership opportunities
  • Enhance ACORD’s online shop and marketing content of the website
  • Help develop online communication material (e.g. banners, screensavers, ads…)
3) Support overall marketing with a view to mobilising unrestricted funding and funds from nontraditional sources, e.g. corporations

The Social Marketing Officer will support the overall marketing objectives of ACORD both externally and internally. He/she will support the development of brand strategies and social marketing plans across the organisation.

More specifically:
  • Identify African Diaspora groups and partnership opportunities and research new market opportunities
  • Develop promotional opportunities and ideas from conception through to deliver
  • Aid in developing brand identity and related positioning and messaging to help inform the creative process
  • Maintains brand consistency across all communication material, advertising, campaigns and all internal and external communications as it pertains to ACORD brand, ensuring ACORD guidelines and policies are followed.
  • Supplies bi-weekly advance marketing figures for analysis
  • Map out potential donors and competitors
  • Assists with the implementation of the social marketing strategy with specific objectives and targets
  • Maintains liaison with external and internal suppliers, assisting in commissioning and delivery of marketing material
  • Provides accurate and creative copy writing and proof reading skills as directed by the Communication and Partnership Development Advisor and working to pre-agreed deadlines
  • Ensures that all printed promotional material is distributed effectively throughout ACORD departments and to the ACORD Board
4) Contribute to a culture of information sharing and organisational learning in social marketing and communications
  • Maintain relevant statistics and information relating to the overall operation of the relevant PDU objectives, including the financial position of agreed areas of responsibility, working within predetermined budgetary restrictions as agreed with the Partnership Development and Communication Advisor
  • Archive relevant marketing material with a view to build marketing databases
  • Provide regular information where necessary to assist with the compilation of reports
  • Monthly progress report on achievements, challenges and budget status related to designated areas of work to allow monthly PDU reports to be prepared
5) Any other emerging tasks as agreed with the Partnership Development and Communications Advisor

Because of the dynamic environment there might be a need to take on any emerging tasks in
agreement with the supervisor and as ACORD’s work in relation to Partnership development,
funding and communication keeps on evolving.

Required qualifications
  • Master degree in Marketing or equivalent professional qualification
  • 3-5 years working experience in marketing or related field of expertise
  • Experience in all aspects of implementing and maintaining marketing strategies
  • Technical marketing skills and sound understanding of marketing principles
  • Knowledge and proven experience in new social media and online marketing
  • Proven experience in customer/donor relationship management and market research
  • Relevant knowledge on marketing data analysis
  • Fully conversant with ICT and office applications. Experience with relevant software applications
Relevant Competencies
  • Excellent written and oral communication skills for different audiences
  • Excellent collaboration and team work
  • Organization and planning
  • Problem analysis and problem-solving
  • Formal presentation skills (for a private sector and donor audience)
  • ICT competencies
  • Persuasiveness and ability to conceptualize and present ideas in a clear and convincing manner
  • Ability to work well in a multicultural environment across different geographical locations
  • Ability to handle change and unpredictability
  • Ability to deliver under pressure and to multi-task
  • Creativity, innovation and ability to take initiative
  • Good judgement and ability to situate actions within a value-based and grant funded organisation like ACORD
  • Good understanding of the development challenges in Africa and trends in social marketing and fundraising
Time frame
  • The contract will be for 1 year with possibility for extension.
  • There is a four months probation period.
  • On the basis of this broad TORs an individual operating plan with specific deliverables within the team and organisational workplan will be agreed with the supervisor
Time frame: The contract will be for 1 year with possibility for extension.

Remuneration: A competitive national package

Download the application form from this link and apply to:

Human Resources & Organisational Development Manager
ACORD Nairobi, ACK Garden House,
P. O. Box 61216, 00200,
Nairobi, Kenya

Tel: +254 20 2721172, 2721185/86

To apply, please complete the application form (attached for download) and e-mail it with a detailed Curriculum Vitae and cover letter to recruit@acordinternational.org with the Job Title in the Subject Box.

Closing Date: 28th October 2011
Visit http://myjobtube.blogspot.com  for More Jobs

Position: Policy and Advocacy Advisor

Location: London

Responsible To: Head of Policy & Advocacy

Organisational Context

ACORD (Agency for Cooperation and Research in Development) is a Pan-African Organization working for Social Justice and Development in Africa.

ACORD’s response to the challenges of Africa is firmly based on a belief that people themselves are the agents of change and actors of their own development. People’s ability to take action on the causes of poverty is what will transform Africa’s future.

This belief underpins ACORD’s practical work, its research methodologies and policy advocacy. ACORD works in partnership with local civil society and communities and in alliance with other organizations in Africa and the rest of the world.

The ACORD Programming Strategy is organised around 4 themes:

i) Livelihoods with emphasis on Food Sovereignty,

ii) Conflict,

iii) Gender & other forms of discrimination and

iv) HIV/AIDS.

Strengthening of African civil society, citizens’ movements and governance is a cross-cutting theme in all ACORD’s work. ACORD implements twelve (12) thematically aligned country and Area Programmes in 17 countries across Africa. The Pan-African Program is managed from the ACORD Headquarters in Nairobi and has food sovereignty as the overarching theme.

Job Summary

This position is located in London and part of the ACORD Programming Team The aim is the implementation of the policy and advocacy plans designated for UK and Europe in general in close collaboration with the Pan-African programme team based in Nairobi.

Under the supervision of the Head of Policy & Advocacy, the Policy and Advocacy Advisor will play a role of leadership in development of agreed research and advocacy agenda in the UK and more broadly in EUROPE.

This includes research, intelligence gathering, media, partnership and alliance building, popular mass mobilisation and lobby work, as well as capacity building, learning and knowledge management.

The Policy and Advocacy Advisor shall lead this work in close collaboration with the rest of the policy and advocacy team in Nairobi, and in country and regional programmes across Africa.

Specific Responsibilities

A. Programming
  • In close collaboration with the Head of Policy & Advocacy, develop a clear strategy of positioning the agreed Africa Led policy and advocacy agenda in UK and Europe in general; and an implementation plan for its efficient delivery;
  • Develop and implement an Annual Operational Plan and budget as part of the process of achieving the annual milestones towards the outcomes and objectives of the Pan-African Program;
  • Keep abreast of Research and policies development and debates in Europe, relevant to the issues pertinent to ACORD , particularly issues of food sovereignty, gender justice, HIV and Aids, conflict and relevant linkages, and maintain a regular process of feeding the ACORD Pan-African Program Team and Area Programmes;
  • Gather relevant intelligence on issues of food sovereignty and other themes so as to keep ACORD and its partners on top of the knowledge in the area and inform meaningfully the advocacy and lobby work;
  • Develop and maintain sustained Partnerships and Alliances with Civil Society Organizations and Social Movements in the UK and Europe in general to advance the advocacy agenda of ACORD, especially those engaged on the same issues as ACORD, and support relevant links with the pan African movement;
  • Develop and implement a lobbying and advocacy strategy and plans towards critical actors and “change makers” in the UK and Europe;
  • In collaboration with the ACORD policy and advocacy team based in Nairobi, support the preparation of advocacy materials, including policy briefs, position papers, communication messages, position statement and any other material relevant to the ongoing campaign;
  • Raise sustained public profile of ACORD and its agenda through creating, developing and maintaining good relations with the media in Europe;
  • Be part of the CSOs and other social movements’ processes that are relevant to ACORD policy work and position ACORD agenda and partners. These would be in priority the UK and European food groups, the trade justice movement, gender justice, conflict and gender movement;
  • Represent ACORD in UN ECOSSOC processes and others as an accredited member and keep abreast and position Acord agenda in the forum;
  • Facilitate farmers, partners and staff of ACORD in Africa to engage in relevant processes, and policy debate in Europe
  • Seek advice and agreement from the Head of Policy & Advocacy in case of any significant conceptual or programming changes in the course of the implementation of the Pan-African Program;
  • Inform the Head of Policy & Advocacy on other opportunities and possibilities that may arise at the implementation stage that are likely to strengthen program results.
B. Funding and Management
  • In collaboration with the Partnership Development Unit, search the external environment and contribute to mobilize sufficient resources for implementation of the Pan-African Program through participation in concept and proposal writing;
  • Manage the approved budget for the Pan-African programme allocated for the Northern area within the approved annual work plan (as agreed with the Head of Policy & Advocacy on an annual basis);
  • Produce regular monthly update and bi-annual, annual narrative and financial report for the Pan-African Program.
  • Support any additional donor reporting activities for the Pan-African program in compliance with agreements between ACORD and donors;
  • Promote information sharing in relation to the food sovereignty initiative;
C. Staff Supervision and Collaboration

The Policy and Advocacy Advisor is under the direct supervision of the Head of Policy & Advocacy.

Internal

The Policy and Advocacy Advisor will work closely with the Conflicts/Gender HIV & AIDS Thematic Managers, the Livelihoods Policy Advisor, the Monitoring and Evaluation Coordinator and the Head of Programmes Operations & Development.

S/he shall also work closely with colleagues in other departments- Partnership development, Funding and Communications, Human Resources & Organisational Development and Finance.

External

The position holder will develop strong partnerships with Civil Society Organisations and Social Movements and link ACORD’s work to other Northern initiatives.

The nature and modalities of institutional relationships shall be adapted to ACORD’s existing organisational terms and processes, and contribute to the successful implementation of ACORD’s Pan African Programme on Food Sovereignty.

Job Requirements

Education/ Qualification and Experience

Minimum Qualification: Masters in Social Sciences, Sustainable Development or Agricultural Sciences; International Relations or Communication, Law or related field.

Experience:
  • Minimum of 4 years of experience in advocacy program in the NGO sector and social movement with international NGOs or institutions;
  • Sustained experience in popular mobilization and Policy Advocacy work at International level especially on issues related to economic justice, other relevant issues;
  • Relevant experience in policy analysis, lobbying and media work;
  • Experience in networking and partnership and capacity in partnership management.
Technical Expertise
  • Excellent Communication and Public Relations skills;
  • Very good oral expression and writing skills
  • Bilingual: English-French or Portuguese spoken and written is an essential requirement for the position
  • High level of conceptual, strategic thinking and analysis;
  • Very good understanding of economic and gender justice at the level of Policy influence in the European and international arena and good understanding of African realities
  • Highly conversant with Civil Society and Social Movement approaches on issues economic justice and gender justice
  • Good organisational, research, negotiation and analytical capabilities
  • Ability to identify, obtain and analyze information from a variety of sources
Required Competencies
  • Adaptation skills: ability to work well in a multicultural environment
  • Highly motivated, responsible, self-directed, resourceful and flexible
  • Conceptual, strategic and analytical skills;
  • Collaboration and Team work;
  • Decision making and problem solving skills;
  • Partnership and Negotiation skills
  • Creativity and ability to be innovative
  • Communicate with impact with various stakeholders
  • Able to manage workload and meet deadlines
Remuneration: a very competitive package

Download the application form from this link and apply to:

Human Resources & Organisational Development Manager
ACORD Nairobi, ACK Garden House,
P. O. Box 61216, 00200,
Nairobi, Kenya

Tel: +254 20 2721172, 2721185/86

To apply, please download and complete the application form and e-mail it with a detailed Curriculum Vitae and cover letter to recruit@acordinternational.org with the Job Title in the Subject Box.

Closing Date: 28th October 2011
Visit http://myjobtube.blogspot.com  for More Jobs

Position: Livelihoods Thematic Manager

Location: ACORD Headquarters, Nairobi-Kenya

Responsible To: Head of Policy & Advocacy

Organizational Context

ACORD (Agency for Cooperation and Research in Development) is a Pan-African Organisation working for Social Justice and Development in Africa.

ACORD’s response to the challenges of Africa is firmly based on a belief that people themselves are the agents of change and actors of their own development. People’s ability to take action on the causes of poverty is what will transform Africa’s future.

This belief underpins ACORD’s practical work, its research methodologies and policy advocacy. ACORD works in partnership with local civil society and communities and in alliance with other organizations in Africa and the rest of the world.

The ACORD Programming Strategy is organized around 4 themes: Food Sovereignty, Conflict, Gender & other forms of discrimination and HIV/AIDS and developed through twelve (12) Area Programs and a Pan-African Program led from the ACORD Headquarters based in Nairobi.

ACORD approach combines practical activities, research and advocacy. Food Sovereignty is the focus of the Pan-African Program planned to be implemented up to 2010. ACORD is present in eighteen (18) countries in Africa

Job Summary

The Pan Africa program( PAP) on food sovereignty is based on ACORD’s long standing experience on working on livelihood issues in Africa and the growing threat posed by global processes (including global trades agreements and others) on livelihood of marginalised communities such as small farmers, pastoralist and women.

Food sovereignty is the right of people and states to define their own agricultural, labour, fishing and land policies, which are appropriate to their unique circumstances.

Under the supervision of the Head of Policy & Advocacy and as part of the pan Africa program team, the Pan Africa Livelihoods Thematic Manager will play a role of advisor on research and livelihoods & food sovereignty related policy at pan Africa and global levels and provide support to area programs and other themes.

Specific Responsibilities

A. Research , analysis, policy, lobby
  • In close collaboration with the Head of Policy & Advocacy, participate actively in development and implementation of the work plan of the livelihoods theme, especially advice on research and policy activities relevant to the expected outcomes as designed in ACORD pan Africa program and strategic plan
  • Keep abreast of Research and policies development on food sovereignty, economic and trade justice and feed the PAP and ACORD in general
  • Gather relevant intelligence on issues of food sovereignty so as to keep ACORD and its partners on top of the knowledge in the area and inform meaningfully the advocacy and lobby work.
  • Analyse existing research, advice on new ones and follow through the process of development with the view to ensuring and managing quality.
  • Conduct research when appropriate as agreed in the work plan and Pan Africa programs
  • Continuously analyse policy options and advise on preferred choices
  • Take the lead in preparing pertinent briefing papers, positions papers and recommendations on current economic, trade justice agriculture policies, and food sovereignty policy
  • Technical guidance and feed in of ACORD lobbying and advocacy in development of technical and strategic arguments.
B. Support to Area programs
  • Keep all ACORD area programmes and partners( when necessary) informed and updated on relevant development and issues with regards to economic and trade justice and in particular on food sovereignty
  • Liaise and consult with area program managers and other interested parties to identify research, policy needs and activities in alignment with ACORD pan African ambitions
  • Work with food sovereignty area program focal points and ensure synergy and coalition on issues of pan Africa interest especially with regard to research and policy. Support quality delivery on research carried out in area program with link to pan Africa program outcome.
C. Support advocacy work including popular campaign and lobby
  • Prepare advocacy material (e.g. briefing notes for press, popular material)
  • Work with the rest of the PAP team to ensure that material produced by ACORD are accurate, understandable for the intended audience and participate in quality assurance
  • Support CSOs partners and farmers movements in their technical work and position statements
  • Develop synergies within other CSOs, research and policy institutes pertinent to our work and aligned with ACORD interest.
  • Attend and represent ACORD in relevant meetings and forum /summit on request by the line manager or the organisation.
  • Execute any other activities as judged pertinent for the advancement of the food sovereignty agenda.
Job Requirements

A. Education / Qualifications and Experience

Minimum: Masters in Social Sciences, Sustainable Development or Agricultural Sciences; international relation or law or related science

Experience:
  • Minimum of 4 years of experience in Research and policy work in the INGO sector at Pan-African and International level;
  • Strong experience in research and policy analysis in area of economic justice, trade and agriculture.
B. Technical Expertise
  • Excellent Communication( written and oral ) and Public Relations skills: very good oral expression and writing skills in both languages;
  • High level of conceptual, strategic thinking and analysis skills;
  • Very good understanding of food sovereignty and economic justice issues specifically at the level of Policy influence in the Pan-Africa scene;
  • Highly conversant with Civil Society and Social Movement approaches on food sovereignty work at Pan-African level
  • Good organisational, research , negotiation and analytical capabilities
  • Ability to identify, obtain and analyze information from variety of sources
C. Required Competencies
  • Strategic thinking capacity
  • Adaptation skills: ability to work in a multicultural environment, self-directed, resourceful and flexible
  • Highly motivated, responsible, self-directed, resourceful and flexible
  • High level conceptual, strategic thinking and analysis skills;
  • Collaboration and Team work;
  • Decision making and problem solving skills;
  • Partnership and Negotiation skills
  • Innovative skills
  • Communicate with impact with various stakeholders
  • Able to manage workload and meet deadlines
Remuneration: A competitive international package

Download the application form from this link and apply to:

Human Resources & Organisational Development Manager
ACORD Nairobi, ACK Garden House,
P. O. Box 61216, 00200,
Nairobi, Kenya
Tel: +254 20 2721172, 2721185/86

To apply, please complete the application form attached above and e-mail it with a detailed Curriculum Vitae and cover letter to recruit@acordinternational.org with the Job Title in the Subject Box.

Closing Date: 28th October 2011
Visit http://myjobtube.blogspot.com  for More Jobs

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