Marketing Manager Career Opportunity

Description: The Marketing Manager will be responsible for end-to-end campaigns that generate leads for the sales team and strengthen the overall brand of the company in the region.

Responsible for developing and maintaining marketing strategies to meet organizational objectives. Evaluates customer research, market conditions, competitor data and implements marketing plan changes as needed. Oversees all marketing, advertising and promotional staff and activities.

Keys: The Marketing Manager ideally needs a reputed qualification with knowledge and expertise in Marketing. The Marketing Manager must be fluent in English. He must also be computer literate and be able to understand and use the full fleet of MS Office products, especially MS PowerPoint. A Masters in Marketing will be highly desirable.

The Marketing Manager must be able to work ‘without’ day-to-day supervision, while under pressure and be able to make smart decisions that will positively impact The Company.

He/She will have a high standard of accuracy and have strong written and verbal communication skills. He/She will require excellent time management skills and the ability prioritise his work effectively.

Because the Marketing Manager will be working predominately on his own, one must be self-motivated and be pro-active.

• Responsible for the marketing the company and products
• Demonstrates technical marketing skills and knowledge of marketing systems.
• Develops annual marketing plan in conjunction with sales department, which details activities to follow during the fiscal year, which will focus on meeting organizational objectives.
• To manage the Marketing Department Budget. Delivery of all marketing activity within agreed budget. Direction of marketing staff where budgets are devolved.
• To manage all aspects of print production, receipt and distribution.
• The achievement of frequent, timely and positive media coverage
• Managing the entire product line life cycle from strategic planning to tactical activities.
• Specifying market requirements for current and future products by conducting market research supported by on-going visits to customers and non-customers.
• Driving a solution set across sales and business development teams through market requirements, product contract, and positioning.
• Developing and implementing a company-wide go-to-market plan, working with all departments to execute.
• Analyzing potential partner relationships for product lines.
• Develop offers and sale kits including value quantification through BIM (Business Impact Models)
• Evaluate the financial aspects of product development, such as budgets, expenditures, R&D appropriations to give ROI and profit/loss projections

Relationships and Roles:

Reports to: Business Development Director

• Demonstrate ability to interact and cooperate with all company employees.
• Build trust, value others, communicate effectively, drive execution, foster innovation, focus on the customer, collaborate with others, solve problems creatively and demonstrate high integrity.
• Maintain professional internal and external relationships that meet company core values.
• Proactively establish and maintain effective working team relationships with all support departments.

Experience Requirements:

• 6 - 10 years of experience in the marketing of fast moving consumer goods (FMCG)
• Extensive experience in all aspects of developing and maintaining marketing strategies to meet organizational objectives.
• Strong understanding of customer and market dynamics and requirements.
• Proven ability to execute all marketing, advertising and promotional activities.

To apply for this position send your CV to henry@myjobseye.com quoting the position on the subject line