Title: Commercial Manager
 
Division:  Commercial Division
 
Employment Type: Permanent
 
Location:  Kenya
 
Reports to: Chief Executive Officer

Role Summary

 
This person is charged to lead and manage the sales and customer service functions of the business. 
Alongside the CEO and other HODs, s/he should co-own the strategic leadership of Bernsoft ensuring the maintenance, growth and support profitable sales in line with business targets across all revenue centres.

Main Duties:
  • To build the business through sales and marketing of existing and new products to existing and new customers
  • To achieve KPIs, including sales targets
  • To develop and build relationships with current and new customers
  • To develop the business profile by enhancing, informing and changing the customer perspective of Bernsoft strengths and product ranges
  • To identify products that will satisfy customer needs in conjunction with the production teams
  • To devise and deliver promotional activities and marketing and assist at trade and promotional events
  • To identify and develop potential partner companies to increase the range of products offered by Bernsoft including factored products
  • To understand the competition and provide market intelligence reports
  • To head up and lead the commercial team including wholesale, national accounts and product development
  • To manage the commercial team including recruitment, selection, development, training, performance management and succession planning
  • To report to the management team and regularly attend management meetings
Customer Service
  • To provide professional and effective services to internal and / or external customers, to meet customer expectations, particularly in terms of Quality and Timeliness in line with departmental standards, procedures and guidelines.
  • To provide follow up with customers to ensure customer satisfaction with products and / or services provided
  • To communicate courteously with internal and / or external customers by telephone, email and face to face, building positive relationships, investigating, responding to and progressing issues and queries to a successful conclusion at the earliest time.
  • To speak positively and enthusiastically about the company and its products and services to ensure that a professional company and brand image is provided at all times to customers and colleagues.
Teamwork
  • To work as part of a team to achieve the departmental standards.
  • To work together with other departments and divisions within the organization to identify any process improvements and improve standards, efficiency and profitability.
Knowledge
  • Strong selling, negotiation and influencing skills
  • Strong relationship building, networking and account management skills
  • Strong skills in business growth
  • Commercially and financially aware
  • An understanding of marketing
  • Creative problem solving
  • Strong team leadership skills to lead, motivate and manage a team
  • Good numerical and costing skills
Key Interfaces
  • Dealing with external customers.
  • Liaising with internal departments to bring content acquisition queries to a satisfactory closure.
Dimensions / Budgets
  • Ensure that the jobs undertaken are carried out within previously approved budgets
  • Work outside of normal business hours and travel to customer sites will be required.
Email:  work@bernsoft.com

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