Regional Head of Category (Beauty Care) Job in Kenya

Leading FMCG Multinational Attractive Jobs
Our client is a well established multinational which has been manufacturing and marketing leading FMCG brands in Kenya and other parts of the world for many years. 

They wish to fill the following vacancy:

Regional Head of Category (Beauty Care)

Job Ref MN 6000
 

Job Profile

• Create and develop category/brand strategies to grow the category / brands market share volume/value and profitability 
• Support the delivery of overall budgeted profitability of the category by developing solid brand strategies that grow and sustain brand performance.
• Monitor and report the regional category performance through brand health indicators (Net Net Sales, Gross Margin, Marketing Contribution) and key consumer KPIs (awareness, trial, attribute rating etc)
• Explore & exploit new growth opportunities for category.
• Lead the New Product Development process ensuring that its requirements are managed and delivered according to targets with clear hand over to commercial Business Units at Gate 2 
• Collate regional consumer insights and output from research plans to feed into the development of the brand strategy.
• Define pricing policy for products within the category/brand portfolio in the Region.
• Ensure development of regional communication material aligned to the category/brand strategy and that support the delivery of Commercial Business Units brand plans.
• Participate actively in company - wide initiatives as required - e.g Margin Improvement.
• Proactively identify sources and resource needs to support brand growth

Person Profile

• Bachelor’s Degree but Post graduate degree is desirable
• Over 7 years demonstrated experience in Brand Management
• Professional Qualification in Marketing is essential
• IT Savvy including the use of MS Office Suite of Applications

How to Apply

Send your application with a detailed CV and a daytime telephone number. 

You SHOULD disclose your current or past salary. 

Failure to disclose may disqualify your application. 

Apply via email only to recruit@manpowerservicesgroup.com so as to reach us by 25th July, 2014.