Position: Promotion & Events Manager - FMCG
Reports to: Marketing Manager - East Africa
Company Profile:
Our client is a worldwide co-leader in the global spirits and wine industry.
The company is primarily focused on premium spirits (the high-margin segment of
the industry), and has leading premium brands in all key spirits categories.
The company seeks to establish itself in East, Central and sub-Saharan Africa
with its head office Kenya (Nairobi).
Main Purpose of the Job:
The Promotion and Events Manager is responsible for organising, facilitating
and attending On & Off trade promotions, liaising with the warehouse with
regards to POS, all marketing administration as well as liaison (link) between
Sales Department & Marketing Department, as well as Finance Department with
regard to processing of payments for all marketing related invoices.
Key Responsibilities:
Promotions
- Liaison
with Marketing Manager & Sales reps regarding promotions
- Planning,
co-ordinating and attending promotional activities
- Meeting
with clients to discuss upcoming events, proposals and follow up
- Visit
key customers in order to plan for promotional activity and confirm
details and requests prior to every promotion
- Booking
of promoters through agencies/ booking private promoters
- Recruitment
of promotional staff in line with the image of the brand and target market
- Providing
product knowledge and training for promotional staff
- Communication
with sales representatives and venue management – send through any
relevant opportunities to the Marketing Department
- Arranging
pre-promotion branding and merchandising
- Compiling,
ordering, collecting and delivery of purchased items for our promotions
and events
- Occasional
collection and drop off of promotional items
- Purchasing,
preparing and organising delivery of hampers
- Preparation
of POS items for all wet tastings
- Attend
promotions and ensure that promotions are being run according to the
agreed mechanics and that promotional people are prepared
- Effectively
manage the promotional resources and measure the return on investment for
every promotion
- Downloading
and organising of photos for promotions and displays in outlets
- Collect
promotion & event feedback forms and photos from sales staff who
attended events you could not
- Provide
the Marketing Manager with a report post every promotion & event
- Submit
a “Promotions planned” calendar weekly – this needs to show all promotions
planned for the following two weeks.
Regional Marketing
- Report
on regional opposition activity
- Identifying
regional events and opportunities
- Handling
proposals from venues – reviewing and organising for approval from the
Marketing department
- Preparation
of required marketing information requested by Head Office
- Monthly
Marketing reports.
Warehouse control of warehouse
- Liaise
with on consumption merchandiser and check weekly stock on hand report.
- Monthly
stocks take for warehouse.
- Manage
high value POS quality control. (Branding sign out/sign in procedure)
- Ensure
monthly stock take is captured on Compact (internal computer system) of
PHO2 warehouse
- Liaise
with the Marketing managers for promotional support required
- Supervision
of the stock room Controller/merchandiser
General Administration and Budget Management
- Budget
ledger – record Purchase Order and Goods Received Note details and update
regional budget ledger as and when expenditure occurs
- Organising
payments of promotions – from the initial approval and Purchase Order
through to Goods Received and follow up on payments, reconciliation of
promotional payments and banking
- Processing
of promotional r requisitions and arranging for the collection of these
requisitions
- Coding
of invoices, organising for approval and sending through to the Creditors
department as per Invoice Procedure.
- Correspondence
(by fax or email) and the preparation and distribution of documents where
necessary
- Routine
administrative duties and filing
- Month
end accruals
Job
Competencies (Knowledge, Skills and Experience)
- Excellent
planning and organizing skills and the ability to meet deadlines
- Strong
communication and interpersonal skills
- Strong
IT skills (Microsoft Word – basic level, Excel and Power point – advanced
level, Outlook, Compact (Internal programme)
- Ability
to work under pressure
- Degree
– Public Relations & Communications or Marketing
- 5
years of experience in the FMCG Environment.
To
apply for this position send your CV to mycv@myjobseye.com quoting the position
in the subject line and preferred location.
Kindly also mention your current/ last salary and benefits.
Only shortlisted candidates will be contacted
2:46 PM
maboko
