Rift Valley Bottlers Limited, based in Eldoret, manufactures and distributes a wide range of Coca Cola products under the franchise of the Coca Cola Company. Our distribution network covers North Rift and parts of Western Kenya.

We seek to strengthen our human resource compliment by recruiting a qualified person for the position of Regional Sales Manager responsible for providing overall leadership and strategy for total business performance in his/her area of operations.

Reporting to the General Sales Manager, the job holder’s responsibilities will be to:-
 
  • Make short and long term sales forecasts and develop strategic plans to achieve them profitably.
  • Formulate regional market execution strategy in accordance with company policies and guidelines.
  • Develop and execute short and long term strategic marketing plans to ensure profitable growth and expansion of company products.
  • Analyze market trends and direct the appropriate course of action to achieve business volumes.
  • Research, analyze and monitor financial, technological and demographic factors to ensure that market opportunities may be capitalized on.
  • Ensure effective control of marketing results and align marketing programmes to the objectives of the company.
  • Foster good customer service through effective support of all customers and timely communication on company policies and programmes.
  • Supervise and train staff working under him/her.
  • Conduct regular business reviews in his region of operations and develop programmes to address gaps identified.
  • Participate in the development of financial estimates for his region and monitor expenses to ensure they remain within budget.
  • Ensure brand, package and availability targets are met for the region.
  • Conduct regular reviews of the development of the sales team against skills acquired through various training programmes.
The successful candidate will possess the following qualifications and personality requirements:-
  • A University degree in Sales, Marketing or a business related field.
  • 3 years practical experience in FMCG at a senior level in a busy sales function.
  • Commercial/business acumen and communication skills.
  • Ability to achieve set targets.
  • A clean valid driving license.
  • Knowledge in financial management is an added advantage.
Interested and suitably qualified candidates should forward their applications enclosing copies of their academic and professional certificates and curriculum vitae by 26th August 2011 to:-

The Human Resources Manager
Rift Valley Bottlers Limited
P.O. Box 51 – 30100
Eldoret

or recruitment@riftvalleybottlers.co.ke clearly marked “Application for Position of Regional Sales Manager”

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