Area Sales Manager Job Vacancy – Coastal Region (FMCG)

Position: Area Sales Manager – Coastal Region (FMCG)

Company Profile:

Our client is a worldwide co-leader in the global spirits and wine industry.

The company is primarily focused on premium spirits (the high-margin segment of the industry), and has leading premium brands in all key spirits categories.

The company seeks to establish itself in East, Central and sub-Saharan Africa with its head office Kenya (Nairobi).

Purpose of Position:

To take ownership for maximizing business volume through successful strategic planning, execution and evaluation of key sales functions to enhance sustainable growth and profitability for the company

Key Sales Functions:

Sales Call Management

• Manage daily calls to customers (stockist, on trade outlets, off trade outlets) to verify and develop product sales.
• Ensure new customers are being developed.
• Manage a sales development budget with customers in the area.

Promotional Activity

• Manage the successful implementation and execution of the promotions according to the plan.

Distributor Follow Up

• Schedule weekly business review meetings with the distributor to discuss sales targets, marketing ideas and tools, problem areas, etc.

Budget Management

• Responsible for controlling T&E.
• Responsible for controlling development budget.

Management Reporting and Communication

• Always file minutes of meetings with detailed action plans copying all respective parties involved.
• Liaison with the Marketing Manager and Sales Manager on a weekly basis.
• Record daily sales activity on daily dashboard with a weekly summary for the Sales Manager.
• Prepare ad hoc reports where requested by the Management regarding sales, displays, promotions etc.
• Collating of documentation required for opening of new accounts (liquor licences, ID documents etc.)
• Liaise with respective Area Managers regularly to identify monthly and quarterly promotional cycles and appraising their success.
• Identify key competitor activity and strategy such as new product launches, activations and promotions in the area for sharing with the sales manager.
• Propose ideas and opportunities that could be available to challenge the competitors’ activities with consideration to the financial implications and reputation of PRK.
• Identify, develop and communicate risk management plans for your area.

Job Competencies:

• Degree – Sales and Marketing or Business Administration.
• 8 years experience in international consumer goods.
• IT Skills: Conversant with using Microsoft Excel, Microsoft PowerPoint, as well as Sales systems.
• Valid Kenyan driving license.
• Some knowledge of international spirits and wines is a plus.

Employee Profile:

• A passionate, self-confident individual that is professional and result driven.
• Strong integrity and ability to work within a team.
• Trendy, fashionable and well groomed.
• Able to work independently within set parameters.
• Good negotiation and customer relationship management skills.
• Good interpersonal skills both with internal and external relationships.
• Great oral and written communication skills.
• Good at planning and organising to ensure priority task management.

To apply for this position send your CV to mycv@myjobseye.com quoting the position in the subject line and preferred location.

Kindly also mention your current/ last salary and benefits.

Only shortlisted candidates will be contacted

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