General Motors Digital Marketing & CRM Executive Job in Kenya

General Motors East Africa, the leading Automotive Company in the East Africa Region assembling and distributing Global brands, Isuzu & Chevrolet has the following employment opportunity:-

Digital Marketing & CRM Executive

Ref: SSM/HRBP/09
 

Reporting to the Senior Digital Marketing & CRM Coordinator, the successful candidate will be responsible for the following:-

• Coordinate the design, usability, content update and search engine optimization for Isuzu, Chevrolet and General Motors East Africa (GMEA) websites
• Implement content generation and update on all GM East Africa’s social media platforms to ensure consistent growth and high levels of online brand engagements
• Continuously asses current website capabilities and recommend new website functionalities to enhance online user experience
• Coordinate Internet research and industry online activities to inform new digital strategies for the company
• Coordinate online and offline lead generation and lead management
• Coordinate E-mail Marketing, Digital Advertising and mobile advertising (SMS, MMS, WAP, etc.)
• Analyse customer data to answer and support strategic digital and offline marketing campaigns
• Monitor and analyse digital marketing & CRM activities and provide regular reports to the management teams.

For appointment to this position, the successful candidate must have the following minimum requirements:

• At least one year experience in Sales and Marketing function
• Bachelors Degree in Marketing, Business IT or related degree
• Experience in digital environment
• Good analytical skills
• Excellent written and oral skills in English
• Strong interpersonal skills required to develop internal & external relationships
• Excellent computer skills in MS Word, Excel and PowerPoint, digital marketing tools.

How to Apply

Please send your application and CV quoting the position reference on both letter and envelope to:
 

The HR Business Partner, 

General Motors East Africa Ltd,

 Enterprise/Mombasa road,
P.O. Box 30527 – 00100, 

Nairobi 

or at careers.kenya@gm.com

Only qualified candidates will be contacted

Deadline 24th November, 2014