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Job Title: Voluntary Fundraising Manager
Job Title: Voluntary Fundraising Manager
Location: Headquarter
Reporting To: Head, Fundraising
Department: Fundraising
Grade: E
Job Purpose: The holder of the position shall be responsible for the implementation of local voluntary / supporter marketing fundraising strategies (including events, appeals, challenge runs through DRTV and face to face marketing to recruit supporters) and design market let supporter marketing products (such as child sponsorship, community sponsorship and cash appeals) aimed at generation of adequate resources (at least £960,000 annually) for AAIK programmes.
Duties and ResponsibilitiesJob Purpose: The holder of the position shall be responsible for the implementation of local voluntary / supporter marketing fundraising strategies (including events, appeals, challenge runs through DRTV and face to face marketing to recruit supporters) and design market let supporter marketing products (such as child sponsorship, community sponsorship and cash appeals) aimed at generation of adequate resources (at least £960,000 annually) for AAIK programmes.
- Develop and operationalize effective voluntary fundraising strategies and actions for AAIK targeting the local market;
- Conduct periodic Voluntary Fundraising market research and intelligence both in the local market arena to inform the plan, audience, channel, offer and related benchmarking of new product proposition;
- Set up local supporter acquisition and retention (supporter journey) programme for AAIK;
- Set up and manage voluntary fundraising and funding infrastructure aimed at ensuring effective supporter recruitment, retention and communication;
- Coordinate and oversee, in collaboration with LRPs teams effective and efficient local support communications including project updates through newsletters and other innovative tools
- Oversee documentation of project case studies and sharing of lessons learnt for the purpose of visibility creation;
- Organize and coordinate local supporter/sponsor visits to AAIK programme sites for purposes of showcasing AAIK’s work;
- Promote AAIK brand and visibility through intensive internal and external communications and public relations;
- In collaboration with communications unit, design and develop voluntary fundraising promotional materials for brand awareness and visibility creation
- Conduct staff capacity needs assessments to guide staff capacity building plans in voluntary fundraising
- Training and awareness creation of AAIK staff, partners, and communities on voluntary funding;
- Perform any other lawful duties that you may be assigned from time to time;
Qualifications
Appointment to the position will be made from persons who have:
- A Bachelor’s degree in Marketing, Communications, Development Studies, Social Sciences or its equivalent from a recognized University, a Master’s Degree is desirable;
- Satisfactorily served as fundraising/ resource mobilization officer or a comparable position with similar responsibilities in like organizations for a minimum period of five (5) years; and
- Demonstrated in-depth understanding of programming issues, resource mobilization including supporter marketing product development, marketing channels, supporter acquisition and retention
- Is member of the Association of Fundraisers in Kenya;
- Demonstrable experience of raising funds from local sponsors and supporters; and
- Strong understanding of project management.
Key Competencies
- Good conceptual, analytical, presentation and writing skills;
- Ability to influence and negotiate at different levels;
- Experience of managing donor relationships;
- Understanding of different donor requirements and management of donor relationships;
- Excellent Public relations and marketing skills;
- High level of IT proficiency in use of MS Word, Excel, Access, Power-point, and e-mail;
- Good line management skills
- Excellent team player.
To apply, CLICK HERE to submit your application; for any queries, kindly direct the same to hresources.kenya@actionaid.org
Closing date for applications: Friday, December 19, 2014 - 23:59
Closing date for applications: Friday, December 19, 2014 - 23:59