Marketing Manager – IT Solutions
Roles & Responsibilities
- Manage
& Coordinate all marketing, Advertising and promotional activities for
the organization.
- Conduct
market research to determine market requirements for existing and future
products
- Analysis
of customer research, current market conditions and competitor
information.
- develop
and implement marketing plans and projects for new and existing products.
- Locates
or proposes potential business deals by contacting potential partners;
discovering and exploring opportunities. Following up new business
opportunities and setting up meetings.
- Proactively
develops and improve products and services by researching industry and
related events, publications, and announcements.
- Manage
the productivity of the marketing plans and projects. monitor, review and
report on all marketing activity and results.
- Determine
and manage the marketing budget. Deliver marketing activity within agreed
budget.
- Develop
and implement pricing strategy.
- Liaison
with media and advertising for marketing activities including trade/
scientific shows, mailings, etc.
Skills
& Experience
- Overall
6+ years’ experience in Marketing for an IT Solutions organization.
Qualifications:
- Business
or marketing-related degree or equivalent professional qualification
- Experience
in all aspects of developing and maintaining marketing strategies and
proven experience in customer & marketing research.
- Requisite
IT knowledge especially in ERP based IT solutions.
- Outstanding
communication skills, both oral and written, and both technical and non-
technical, and the ability to work with a diverse group of individuals in
a professional and service-oriented manner