Job Title: Marketing and Business Development Manager
Job Code: MBDM/ALN/140127
Number of Positions Open: 1
Reports To: Business Development Director
Location: Nairobi, Kenya
Closing Date: Open Until Filled
Summary: Our client is an alliance of independent top tier African law firms. It is the largest grouping of its kind in Africa, with close working relationships across its members and an established network of Best Friends across the continent.
Summary: Our client is an alliance of independent top tier African law firms. It is the largest grouping of its kind in Africa, with close working relationships across its members and an established network of Best Friends across the continent.
Job Objective: The Marketing and Business Development Manager (Manager) is responsible for serving the marketing and business development needs of our client in alignment with its strategies and branding.
Reporting to the Business Development Director, the Manager collaborates with the business development team.
The Manager also interacts with client-facing practitioners, administrative and staff at all levels to provide customer focused marketing solutions in a timely manner.
Primary Responsibilities:
Primary Responsibilities:
- Drives Request for Proposal (RFP) process including directing and executing the response, proposal and presentation material. This involves coordinating, preparing and drafting responses and materials from intake through delivery to obtain new business. It also includes managing the proposal response process with client-facing practitioners by developing templates and directories to develop layout, draft and assemble content, obtain approvals, and conduct proofing and editing
- Responds to informal business opportunities by developing and assembling marketing materials from a variety of resources, practice areas and professionals within the Firm and/or network
- Updates and maintains all firm and/or network collateral including experience statements
- Prioritizes events to attend and manages sponsorship and event participation, including network-hosted events and sponsorships with outside vendors and organizations. This involves the effective and strategic positioning and marketing of the service offering, including event logistics and tactics (pre-conference branding, messaging, tradeshow booth shipping and installation, promotional items, support materials, attendee lists, invitation distribution) as well as onsite sponsorship management and execution of follow up plans with targets to drive business opportunities.
- Assist with the creation of PowerPoint presentations in support of our client’s strategy.
- Drafts content for collateral and communications (including submission for international directories) in line with the network’s branding (brochures, newsletters, LinkedIn profiles, emails, articles, advertisements, professional letters, creative promotional pieces, website content, etc.)
- Manages and prioritizes the execution of group marketing projects leveraging administrative support, interns and other marketing and business development assistance as needed
- Responds to various urgent marketing and business development tasks and requests as they arise
- Builds and leverages relationships with prospects in support of the client’s initiatives.
- Travels to sponsored events and meetings, as needed
Experience: Five (5) or more years of experience conducting marketing and business development activities for a professional services or consulting firm, law firm or large company
Skills & Qualifications:
Skills & Qualifications:
- Bachelor's degree in marketing required
- An advanced degree (Juris Doctorate or Master of Business Administration) strongly preferred
- Prior experience working directly with partners, practice area leaders and senior professionals required
- Prior experience in legal services strongly preferred
- Superior technical and creative graphics skills using the Microsoft suite (Word, Excel, PowerPoint, Access)
- Demonstrated ability to be an enthusiastic, energetic and action oriented team player
- Excellent communication skills (both written and oral) demonstrating a high degree of responsiveness to requests
- Strong business development acumen and able to manage and execute both strategic, as well as tactical, marketing campaigns and tasks designed to facilitate business opportunities
- Strong organization, project management and administrative skills to balance and prioritize urgent matters, with longer-term strategic projects
- Capable of working in a deadline-driven environment and multiple projects simultaneously with a customer service focus
- Strong interpersonal skills and the ability to interact effectively and professionally with people at all organizational levels of the Firm
- Ability to travel is required
How to Apply:
Interested candidates holding the necessary requirements, good performance and / or references are encouraged to apply with detailed CV’s, inclusive of names and contacts of 3 referees, current telephone number and email address by scrolling down and clicking on: Marketing & Business Development Manager
Interested candidates holding the necessary requirements, good performance and / or references are encouraged to apply with detailed CV’s, inclusive of names and contacts of 3 referees, current telephone number and email address by scrolling down and clicking on: Marketing & Business Development Manager