Head of Marketing and Business Development Job in Nairobi Kenya - Chancery Wright Insurance Brokers

Job Title: Head of Marketing and Business Development
   
Category: Marketing, Sales & Customer Service
 

Level: Senior Manager
 

Location: Nairobi (Kenya)
 

Pay: Competitive

Our client, Chancery Wright Insurance Brokers Limited, a leading insurance broker in East Africa is looking to hire a seasoned manager / business leader to head their Marketing and Business Development department for their regional business in Kenya and Uganda.

Chancery Wright Insurance Brokers Limited is an Insurance brokerage and consultancy firm established in 1991 with the goal of making insurance services accessible to customers.  

Since then, Chancery Wright has undergone significant growth with a branch network in Nairobi, Mombasa and a wholly owned subsidiary in Uganda.  

Chancery Wright is a Kenyan insurance broker with a global reach.  It has correspondent reciprocal broking arrangements with several international insurance brokers.  

With these connections, Chancery Wright Insurance Brokers can provide insurance broking services second to none, with ability to access the latest products and technology on insurance for individuals and corporate clients.  

Chancery Wright’s business comprises of multinationals, large local corporates and foreign missions. Chancery Wright also has a thriving personal lines business department to cater for individuals, micro-economic businesses and partnerships 

Reporting to the Executive Director, the Head of Marketing and Business Development will have overall responsibility for business development and strategic marketing across the two geographies. 

He/she shall define, develop, execute and optimize business development and marketing plans and organizational growth initiatives regarding regional markets, target customer segments, current and future product portfolio, designed to maintain the organizations competitiveness, increase existing business, seeking out and capture new business opportunities, and achieve short, medium and long term business objectives. 

He/she shall leverage on and enhance the organizations brand, presence and visibility. 

Key Responsibilities:

• Actively participate in the development of the vision, mission and strategic plan for the organization that positions and retains the organization as a top 5 player in the industry.  Own and deliver on the business development, marketing and sales component of the plan.
• Identify, qualify and convert opportunities to develop new business, create target market segments, forecast projected business and create team targets for business acquisition in line with corporate objectives.
• Network with customers, industry players and key stakeholders to build sound relationships that create a receptive market for growth and strengthen the brand of the organization.
• Respond positively and professionally to customers complaints, analyses the route cause and take necessary steps to eliminate process, system and procedure failures that lead to customer dissatisfaction.
• Plan, develop, implement and evaluate publicity, advertising, merchandising, public relations and promotional programs to reach the brand awareness and revenue targets. Prepare effective products marketing material and related collateral. Develop the social media strategy and manage the social media activities and campaigns.
• Improve product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development and optimize existing products and services.
• Manage the day-to-day growth, development, deployment and engagement of the team.  Recruit, orientate, communicate job expectations, coach, and manage staff members. Monitor the performance of all team members and give on-going feedback to ensure high performance is maintained.  .
• Hold full profit and loss responsibilities for business development and marketing.
• Prepare, analyse and present various weekly, monthly, quarterly and board business development and sales and reports covering products & services; financials and customer service/satisfaction; trends and performance; etc.

Qualifications and Experience:

• Bachelor’s degree preferably in marketing, commerce or related discipline plus a diploma in Insurance and Sales and Marketing.  A Masters level qualification will be an added advantage.
• Minimum of 12 years’ working experience in business development and marketing within which at least 3 years’ experience has been gained at a management level.
• An excellent track record of performance with demonstrated ability to create strategies and plans that increase revenue and generate customer acquisition, conversion and retention.
• Highly computer literate with a high level of proficiency in MS Office applications i.e. word, excel, PowerPoint, MS Project, Outlook
• Intermediate knowledge in working with an ERP system.

Competencies:

• Passionate about business development and marketing with a wide range of technical skills and concepts in the areas of prospecting, planning, positioning, selling, closing, competitor analysis, product development, client relations, and territory management.
• Strong commercial attitude, with the ability to think strategically.
• Good analytical and critical thinking skills, creative problem-solving, judgment and decision-making skills.
• Excellent communication (written and verbal) and presentation skills.  Ability to communicate technical information in a clear and concise manner as well as communicate and relate well across multiple business & internal and external.
• Strong interpersonal, influencing, persuasive, diplomatic and negotiation skills with a competitive spirit.  Ability to build business relationships, close sales,
• Leadership - good leadership and management skills with ability; to lead, guide, inspire, mentor, motivate and coach employees and enhance their skills and competencies.
• Team player - able to work collaboratively with people at various levels and from different backgrounds.  Ability build consensus and work effectively across departmental teams in the organization as well as third party partners.
• Results driven - able to accept accountability, to efficiently manage time, risks, resources and budgets; to prioritize and deliver results within agreed timelines.
• Proactive.  Able to take initiative, have a high sense of urgency and attention to detail. Ability to work under pressure without supervision and meet strict deadlines.
• Excellent organizational and planning skills.  Ability to organize and manage numerous tasks with business critical deadlines and deliverables
• Absolute and unquestioned integrity, confidentiality and respect.
• Professional – strong personal presence, positive, energetic, self-starter with a high level of drive and resilience

Remuneration: The salary with benefits for this position is competitive and negotiable dependent on experience and demonstrable contribution.

If you are interested in the above position and meet the above criteria, please send in your application via electronic mail toMBD@tgagroupea.com attaching a full résumé / curriculum vitæ and details of your current salary package in Microsoft Word Document (.doc /.docx) format.

Your application should reach us on or before Saturday 10th January 2015.  

An attractive and competitive package will be offered to the appointed candidates.

If you are interested in the position and have the skills we are looking for, we would like to hear from you.

Please Note: We do not charge individuals any fee to accept or hold their applications in our database. We therefore do not accept any applications from agencies who charge their clients for submitting their resumes.