Employer: distribution company,

Job Title: Marketing Manager

Reporting To: Director

Summary:

Provide leadership and coordination of the company’s marketing function so as to balance the firm’s objectives and customer satisfaction.

Specific Performance Standards

1. Creative Marketing Strategies
  • Develop strategies and programs that position the brand accurately in the market segment.
  • Implement the program and strategies.
  • Develop and implement schemes aimed at building customer loyalty
  • Develop ways of tapping into the target segment market
  • Identify growing market, emerging market, untapped market etc
  • Generate and coordinate persuasive communication content for the customers
2. Market Research
  • Research market trends in order to identify the market potential for the product.
  • Handle all aspects of the market entry, penetration and growth.
  • Continually enhance revenue generation activities through market research
3. Managing Marketing Budget
  • Plan and administer the company marketing budget.
  • Demonstrate the ability to manage projects.
  • Perform any other duties that he/she maybe assigned relating to marketing.
Qualification
  • Have strong communications skills both oral and written
  • Must be self driven and able to meet deadlines
  • High level of professionalism, enthusiasm, and a “can do” attitude
  • Minimum age of 25 years
  • Must be self-driven and able to meet deadlines
  • High level of professionalism, enthusiasm, and a “can do” attitude
  • A minimum of a professional diploma in marketing, a degree in the same field will be an added advantage.
  • Minimum of 2 years’ experience in marketing.
  • Experience in marketing energy saving bulbs and tubes will be an added advantage.
To apply for the above position, please contact us through the following e-mail:
recruitment@workforceassociates.net on or before14th October 2011

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