Call for Expression of Interest (EOI) to Provide Financial Services Market Research
 
Background Information: A newly formed Non – Deposit taking Institution with its Head office in Kenya wishes to undertake a study to assess the gaps and opportunities in the financial services targeting MSME’s in Kenya.

The company brings to the financial sector fresh thinking and focus giving priority to Agriculture, Manufacturing, Service industries and salary based micro financial services. 

The founding directors would like to consolidate market information to inform the development of flagship products and services of the company.
 
Project Objective: The main objective of the proposed market research is to get insight on financial services gaps, opportunities and trends to inform on the product development process of the company.

Eligible Interested firms should meet the following minimum requirements;-
  • Registration information (Incorporation Certificate)
  • Valid Tax Compliance Certificate
  • Detailed Organizational Profile
  • Successful completion of 3 similar engagements over the last five years (Attach evidence)
  • Experienced Professional qualifications of the proposed team for the above assignment
Scope of Works
 
The researcher is expected to conduct a market research and gain insight on the current financial services sector landscape. 

The research will be informed by thorough assessment of the:
  • Financial service market
  • Assessment of market needs
  • Identify gaps that exist in the market.
  • Consumer behavior and market dynamics
  • Risk assessment
Only firms meeting mandatory requirements and satisfactory Score in the EOI stage will proceed to RFP.

Submission of bids
 
Written Expression of interest clearly marked DNA No. 1715 “Expression of interest for consultancy services for Market research” sent to.

DN/A 1715,
PO Box 49010-00100, GPO,
Nairobi

On or before 17th September 2014 at 2pm East African Time.


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