Senior Marketing Officer

Job Code: SMO/D/140318
Number Of Positions Open:1    
Location:  Nairobi, Kenya    
Closing Date:  Open Until Filled

Summary:

Our client is recruiting a Senior Marketing Officer a leading learning institution

Job Objective

The Senior Marketing Officer will develop and implement marketing strategies to ensure that student enrolment targets are met; must demonstrate proven ability to identify business opportunities and deliver effective strategies to generate results. 
Primary Responsibilities:

  • Develop marketing strategies in alignment with the Institutions goals, objectives and targets, and provide overall supervision of the implementation process.
  • Actively seek opportunities for and develop new business opportunities resulting in the enrolment and retention of students, e.g. collaborations with KEPSHA, KPSA, KSSHA, UNESCO etc. 
  • Develop, supervise, coach and mentor the marketing team.
  • Work collaboratively with a diverse staff team to create and manage inter-departmental, integrated marketing strategies.
  • In conjunction with Deans of Schools and other staff, provide writing and editing support for all outbound communication including all promotional materials, website content, social-media content, fliers, brochures, etc.
  • Coordinate press releases, advertisement and public relations events and provide updates to the Directors, Management, Students and the public.
  • Act as the primary media liaison and any external/internal communication for the University.
  • Represent the marketing department in high profile meetings both internally and externally
  • Compile reports and disseminate to various stakeholders within the organization.
  • Oversee the administrative operations of the marketing department ensuring that the team is getting appropriate support
  • Take lead in the identification and implementation of the Corporate Social Responsibility activities
Experience:
  • Five (5) years relevant experience in Marketing or Business Development
Skills and Certification:
  • Bachelors Degree in Marketing or related field
  • An advanced degree in a relevant discipline will be an added advantage
  • Demonstrated leadership, team building and supervisory skills
  • Excellent written and verbal communication skills
  • Good IT skills and application of various technologies
  • Proven track record in building student enrollment numbers
  • Strong organizational skills and work ethic with keen attention to detail
  • Ability to work under pressure in a demanding environment and meet deadlines
  • Membership of a relevant professional body
  • Willing and able to travel when and if required to do so.
How to Apply:

Interested candidates holding the necessary requirements, good performance and / or references are encouraged to apply with detailed CV’s, inclusive of names and contacts of 3 referees, current telephone number and email address by clicking on: Senior Marketing Officer

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