Marketing Manager – IT Solutions – ERP

Roles & Responsibilities
  • Manage & Coordinate all marketing, Advertising and promotional activities for the organization.
  • Conduct market research to determine market requirements for existing and future products
  • Analysis of customer research, current market conditions and competitor information.
  • Develop and implement marketing plans and projects for new and existing products.
  • Locates or proposes potential business deals by contacting potential partners; discovering and exploring opportunities. 
  • Following up new business opportunities and setting up meetings.
  • Proactively develops and improve products and services by researching industry and related events, publications, and announcements.
  • Manage the productivity of the marketing plans and projects. monitor, review and report on all marketing activity and results.
  • Determine and manage the marketing budget. 
  • Deliver marketing activity within agreed budget.
  • Develop and implement pricing strategy.
  • Liaison with media and advertising for marketing activities including trade/ scientific shows, mailings, etc.
Skills & Experience
  • Overall 6+ years’ experience in Marketing for an IT Solutions organization.
  • Qualifications: Business or marketing-related degree or equivalent professional qualification
  • Experience in all aspects of developing and maintaining marketing strategies and proven experience in customer & marketing research.
  • Requisite IT knowledge especially in ERP based IT solutions.
  • Outstanding communication skills, both oral and written, and both technical and non- technical, and the ability to work with a diverse group of individuals in a professional and service-oriented manner
Job location: Kenya

Note: CV’s to be sent to: hr@technobrainltd.com

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